he Good Side of the Recession-Local Real Estate Agency Thriving

Maplewood, MO- July 2, 2009- Despite a decreased number of buyers and the economic problems currently in real estate, not all real estate agencies are struggling. Agencies can grow even during the recession by taking advantage of the opportunities that the current economy presents.

One St. Louis area real estate company, Hermann London, is doing just that.

Founded during a tough time for real estate, late 2007, Hermann London developed around finding cost-effective solutions for economic problems.

We have found that through smart choices, Hermann London can continue to grow without cutting corners on other areas of the business said Adam Kruse, founder and broker of Hermann London.

Due to the high foreclosure rates, the number of bank-owned properties has highly increased, making it easier for smaller agencies like Hermann London to attain some of those deals.

Kruse also found deals on office space, furniture and supplies for his start-up business, then used the extra money to take chances on internet and marketing strategies.

When I made our budget, I thought I was going to have to spend over a hundred dollars per desk, but I ended up finding some great deals on used desks. This allowed me to move forward with some high level interactive marketing and web design projects I was planning to accomplish in the future Kruse said.

Government initiatives, such as first time home buyer tax credits, have helped real estate agents and their clients.

These buyers may not have previously had the motivation to take the step from renting to owning their own home. With $8000 of free money, these buyers have the opportunity to supplement their down payment, buy new furniture or electronics for their home, or save the money for a future purchase or investment said Laura Breitenstein, agent at Hermann London.

Since jobs are scarce, Hermann London has been able to recruit more recent college graduates. This benefits both parties—the agency grows and the graduates get the professional experience they need.

Kruse added Many of the things we need done around here to help take us to the next level are very similar to college level projects, designing pamphlets, planning events, online marketing, who better to help with this than recent college grads or even savvy interns.

Hermann London’s growth shows that businesses have a chance to profit in tough times through finding opportunities instead of focusing on traditional practices.

The Hermann London Group is a residential and commercial Real Estate agency in the St. Louis Area. For more information, go to www.hermannlondon.com or call the office at 314-802-0797.

If you would like more information about this topic, or would like to schedule an interview with Adam Kruse, please call Darcia Jinkerson at 618-444-8922 or e-mail at darcia@hermannlondon.com